WHY SENIOR DOGS MATTER
We really feel for the older dogs that are given up or who have lost their family. Being sensitive to how they must feel is heavy on our hearts. Then when you add on the fact that many of these dogs are seen as less desirable when compared to other younger pups in the shelter, it is a stigma that we want to personally help lessen.
So with this challenge in mind, we're focused on helping the dogs that need an extra lift to be adopted. Specifically, we are raising awareness about the positive aspects of adopting senior dogs and helping as many as possible find a forever home.
Through this mission, we've partnered with Badass Animal Rescue who will never turn down a dog because of age, breed, or medical condition. They have immense passion and kindness behind every dog they help which is why we were so drawn to them as our Senior Dog rescue partner.
5% DONATED TO BADASS ANIMAL RESCUE
Together Badass + JUST FRED are raising awareness of senior dogs in need of rescue and we are donating 5% of your purchase to them to help ensure the senior pups they rescue are given the support, love, and care that they so truly deserve.
We’ll also be contributing a JUST FRED leash to every pet parent who adopts a Badass senior dog.
BADASS ANIMAL RESCUE
Badass Animal Rescue is a nonprofit network of rescuers, fosters, and volunteers who have rescued over 3000 dogs to date and are on a continued mission to save adoptable dogs from high-kill animal shelters in the southern US and US Virgin Islands.